Identity Manual
The ABCs of your brand. A technical document that dictates how to use your logo, which fonts to use, and which exact colors (HEX, RGB, CMYK) represent your company. It prevents your brand from looking different every time you print something or post on social media.
$2.000.000
Objective: To ensure the brand remains consistent and professional across all platforms and media.
The Brand Identity Manual is what allows a small or medium-sized business to project the image of a large corporation. Without clear guidelines, the identity becomes diluted and customer trust erodes. This manual is the essential tool you will provide to any designer, advertiser, or printer in the future.
Key Sections of the Manual:
* Logo Architecture: Measurements, proportions, and clear space.
* Typography: Primary and secondary fonts for websites and legal documents.
* Color Palette: Technical definition of colors so that the blue on your website is the same as the blue on your business cards.
* Prohibited Uses: What should never be done with your logo to avoid damaging the brand image.
Effectiveness: It’s an investment that saves money in the long run by preventing printing errors and unnecessary redesigns.”
Marketing Services
Identity Manual
Digital Stationery Design (Letterhead, Manila Envelope, Bag, Folder, Business Card)
Key Visual
